Monday, September 30, 2019

Canadian Branch plant economies Essay

Modern industrial organizations in Canada are synonymous with the branch plant economy phenomenon. In general, â€Å"the term branch plant economy refers to a convenient shorthand term to describe a regional economy where a large proportion of the employees are in establishments owned by firms whose head office lies outside the region† (Watts 1). In Canada, branch plant economies are subsidiaries of companies based abroad, mostly in the U.S. A branch plant economy is a strategic tool used by transnational corporations to maximize profits, avoid tariff fees and encourage exports. â€Å"Branch plant economies have been established in Canada for two essential purposes; the first is to gain access to the domestic Canadian market and the second is to gain access to Canada’s primary products† (Laxer 127). Specifically, this paper will discuss the evolution of the branch plant economy and its negative and positive effects on the Canadian auto industry and its implications on regional development. Branch plant economies exist where investment and business strategy decisions are made by an international head office of a company and not by the company itself. These economies have the traditional hierarchical model of corporate organization with strong centralized co-ordination of individual plants and subsidiaries. The private capital from international investors, mainly the United Kingdom, has always played an important part in the development of industrial countries, especially Canada. These investments not only brought money, supplies and equipment to Canada but also mass migration from the investing countries. Canada was and still remains an excellent source of primary products for many migrants and their home countries. Canada served as a primary product producing country connected to an external controller, originally the United Kingdom, but now mainly the United States. This condition has remained unchanged to this day. This philosophy has also remained imbedded in Canadian business attitudes and Canada’s macroeconomic sector since Confederation and is unlikely to change. â€Å"After the end of the Second World War almost fifty five percent of the  manufacturing in Canada was being done by foreign owned branch plants† (http://www. Canadainternationalbureauofstatistics/dominion/quart/dev/icj.html October 23, 2001). A majority of these were American owned. The phenomenon known as the branch plant economy was now evolving in Canada. As the American economy expanded in the 1950’s and 1960’s so too did the branch plants in Canada. â€Å"In 1965 George Grant, a writer, wrote a book called Lament for a Nation in which he believed that Canada’s potential for greatness had sadly passed† (http://www.Johnaboutcanada.com November 1, 2001.). Canada had switched gears to a branch plant economy all for a small piece of the American dream. This overwhelming  desire of Canadians to acquire a piece of the American dream became the target of certain jokes in the global economic community. Apparently, if a country has the potential to be overrun with foreign corporations, they call it the Canadian disease. â€Å"As the 1970’s began Canada was deindustrializing. In the 1970’s research on externally controlled branch plant economies stated that they lacked managerial authority and were functionally truncated† (http://www.Canadainternationalbureauofst atistics/dominion/quart/dev/icj.html October 23, 2001). Branch plant economies concentrated on production activities while more important actions such as research and development were expanded and conducted elsewhere within the parent firm. The result was that these branch plant economies were more likely to be deficient in high skilled occupations and technologically dependent thereby lacking innovative and entrepreneurial activity. Branch plants were also associated with lack of linkages with local companies and their vulnerability to closure during times of economic uncertainty. Canadian economists believe a high concentration of branch plant economies would be detrimental to the long-term development of the regional economy. â€Å"As the 1970’s came to a close Canada reached an all time low with only nineteen percent of Canadians being employed in the manufacturing sector† (http://www.Canadainternationalbureauofstatistics/dominion/quart/dev/icj.html October 23, 2001). Currently, Canada is economically heavily dependent on larger economic countries for research and development and new technologies. Canada also has always been dependent on the extraction of its primary products for export to other countries. â€Å"As far back as 1963 as much as sixty percent of the manufacturing industry was owned by firms whose head office lay outside the region or in foreign countries† (www.Statisticscanada/local/stateprov/ont.html. October 5, 2001). The Canadian auto industry is a model case study of a branch plant economy. The auto industry’s rich history dates back to the beginning of the twentieth century where a bright young entrepreneur named Sam McLaughlin who initially was an apprentice in his father’s carriage workshop went into the automobile manufacturing business with his brother and father. By l9l8, with increasing competition in the North American automobile industry, McLaughlin decided to sell his firm to the recently organized General Motors Company, owned by Durrant and associates. Thus, McLaughlin’s company became a Canadian subsidiary of General Motors, with McLaughlin as president and as vice-president of the American company. During this process, the Oshawa plant gained the distinction of being â€Å"the center† of General Motor’s production in Canada. Prior to the depression of the 1930’s Canada was manufacturing hundreds of thousands of cars per year. Canada was a tool in the American plight which would introduce Canadian built American cars not only to Canada but also the whole British Commonwealth. For a brief period this actually worked well propelling the Canadian auto industry to international recognition. Unfortunately the ugly head of the great depression surfaced and the era of prosperity ceased. â€Å"It was not till the end of the Second World War that the Canadian auto industry had become a branch plant economy with major American auto makers producing vehicles in Canada for the Canadian domestic market (Laxer 130)†. Many countries established productive auto industries after the Second World War; unfortunately Canada was manufacturing too many types of cars for its relatively small markets to become productive. â€Å"The problem was endemic to branch plant industry. It was known as the miniature replica effect. Every multinational company from every type of industry established its own production operation in Canada to avoid Canada’s tariff laws (Laxer 130,131)†. Canada wanted desperately to rectify this situation so Diefenbaker ordered that a Royal Commission be conducted to determine Canada’s options and to change its current state. Diefenbaker appointed economist Vincent Bladen to conduct an inquiry into the Canadian auto industry. Bladen made recommendations which influenced many developments one of which led up to the Canadian-US auto pact. The Auto Pact was established in 1965 to facilitate free trade in cars and parts for the American owned auto manufacturers which were at that time known as the Big Four: GM, Ford, Chrysler and American Motors. The Auto Pact agreement was that these four U.S. corporations would make guarantee new investments in Canada and would maintain  assembly operations in Canada in at least the same ratio to Canadian sales as in 1964. In return, the Canadian government removed all duties on cars and parts imported by these companies. â€Å"Under the terms of the Canada-United States Automotive Products Agreement of 1965, qualified motor vehicle manufacturers are able to import both vehicles and original equipment automotive parts duty-free from any Most Favoured Nation country, provided the following performance requirements, are met: The value of vehicles produced in Canada must meet or exceed a specified proportion of the manufacturer’s annual sales in Canada. In other words, if manufacturers want to sell imported cars duty-free in Canada they must also build cars in Canada. Assemblers must maintain, on an annual basis, a nominal dollar amount of Canadian value added in assembly activity of at  least that reached in 1964. Canadian value added in Canadian vehicle assembly includes direct and indirect labour, depreciation on Canadian-made machinery, eligible overhead and other expenses that can be reasonably allocated to the cost of producing the vehicles, and the Canadian value added in Canadian made parts and materials used in assembly. Inflation has rendered this requirement insignificant† (http://strategis.ic.gc.ca/SSG/am00540e.html). During the 1970s, three events dramatically changed the world automotive industry and in particular the North American industry: the oil embargo of 1973 and 1974, the Iranian oil crisis of 1979, and the emergence of Japan as one of the world’s largest  producers of motor vehicles. Nixon wanted to offset this and secure the American auto industry and therefore implemented the Domestic International Sales Corporations. â€Å"This was a low tax entity through which American products would be exported abroad. The plan provided a tax break for American domestic industry to increase its exports. Its purpose was to keep American jobs in America (Laxer 135)†. Since Canada had the most concentration of branch plants, which were American owned, this severely affected Canada. The Ontario government study of the auto pact agreement concurred that three problems existed affecting the auto industry as follows: the inability for the auto industry to enhance productivity, the consistent loss of Canada’s overall market distribution of the auto assembly activity and the overwhelming intensification of the parts trade deficit. The Domestic International Sales Corporation plan implemented by Richard Nixon encouraged companies to locate in the United States and provided them with lucrative incentives. Since the inception of the Auto Pact, Canada and the United States have created a single North American market for vehicles. The Auto Pact allowed for the rationalization of the North American market for vehicle production. Since signing the Auto Pact, the Canadian automotive industry has enjoyed unprecedented growth production where  automotive manufacturing employment has increased 200% and automotive shipments grew from $2.2 billion in 1964 to $70.7 billion in 1995. Canadian economists and the  Canadian autoworkers union view the Auto pact agreement as a savior from the small Canadian market and probably the only feasible way of offsetting the huge trade deficit. Others believe the benefits of the Auto Pact have all gone to U.S. imperialism. The subjugation of the Canadian economy to U.S. imperialism increased as a result of the pact and trade deficits increased. Canada also surrendered any possible initiative to try and create its very own all Canadian car which would have been made and sold exclusively in Canada. Branch plant economies have always had a negative connotation. Any debates always raise concerns about the potentially negative consequences for regional development because of a high degree of external control by multinational firms. It is precisely this concentration of control activities either overseas or in one region that influences a region’s economic performance. This influence on regional growth is manifested through various means. One is employment, specifically the job mix and job stability in a region and the second is technological change. Most branch plant economies are small inefficient firms that are incapable of promoting overall local development. Branch plant economies act more like an export platform which merely exist to extract valuable raw materials for export. They have little  effect on the local economy in terms of encouraging self-reliant economic growth. Branch plant economies often use capital-intensive low labour technology which does not  generate many new jobs for the local economy. Multinational corporations with branch plants in Canada tend to take their profits from the subsidiary and  send it back to the corporate headquarters in their home country rather than reinvesting it in the local Canadian economy by additional hiring of personnel or by contribution to the infrastructure. Since they are in the same business or a derivative of such as their parent company it is easier for them to maintain their competitive edge without having to liberally invest in research as their indigenous counterparts. Simply put these multinational companies take more money out of the Canada than they put in. The managerial autonomy in branch plants is minimal with dependent positions. Higher functions such as research, development and marketing are centralized within a group. The importance of the branch plant economy within a parent group is marginal or even non-existent and the quality of employment is mainly low skilled jobs, including part time and temporary positions. The link of the branch plant to the host economy is limited and the former is always vulnerable to closure, downsizing or restructuring. The worst negative effect of branch plant economies are that they have created close ties with local government and banks to gain superior access to local finance. These ties allow multinational corporations to acquire the majority of investment capital which  deters the rise of indigenous entrepreneurship. Branch plant economies have been directly accountable for Canada’s astronomical trade deficit because American branch plants have  been sucking the economic lifeblood from Canada for generations. Virtually any profits or technologies generated by Canadian workers ultimately are sent back to the United States. Presently multinational corporations are under increased pressure to lower costs because of the increased import competition from low wage countries, additional opportunities to invest in low wage countries and increasing technological change. While branch plants have played an historical role in Canada, there is a sense that these plants are more susceptible to the changes in foreign trade, foreign direct investment and technological change. Liberal economists or realists admit there are certainly some negative effects of the branch plant economy, yet they strongly believe that the advantages outweigh the disadvantages. They believe that foreign ownership and direct investment can be seen as instruments for development in that branch plant economies bring in productive new technological advances that provide an economic boost for Canada. Branch plants have traditionally played a large role in rural economies and rural economic development strategies as they have provided good stable jobs with relatively high wages and full benefits. In fact, large, multinational corporations generally look to rural areas for low wageworkers and favorable business climates. â€Å"The productivity difference between branch plants and single-unit home owned plants has increased by 57 percent between 1967 and 1992 (Watts 54)†. On average, branch plants in southern Ontario pay higher wages and are more productive than single-unit plants. This relationship holds nationally as well. The trend in wages is somewhat different. There is a large increase in the wage premiums of branch plant economies in 1982, but then it declines over the 1982 to 1992 period. Moreover, by controlling the industry and location type, we can conclude that branch plants are concentrated in more productive, higher paying industries and tend to be located in urbanized areas of the region. Other positive data relating to the branch plant economy comes from recent information which states that â€Å"the classic symptoms of the branch plant syndrome could be alleviated by organizational changes within large corporations (http://www.Entrepreneurstrategist/figure/nnt/odb.html October 11, 2001)†. Specifically, recent decentralization of managerial authority and functional responsibilities within some large corporations has led to improvements in the quality of branch plants. Consequently, branch plant economies have changed substantially over the past two decades and the negative connotation which is associated with the branch plant may no longer be an accurate representation. â€Å"A recent study shows that foreign-owned subsidiaries spend a greater proportion of revenues on research and development than their homegrown competitors. Furthermore, a United Nations study dispels the myth that Canada is one of the foremost branch-plant economies. Canada actually ranked ninth among developed nations in 1997 (http://www.Unitednationsstatistics/worlddl/cig/eco/org. October 5, 2001)†. There are however optimistic views that Canada, because of its inventiveness, skilled workforce, economic efficiencies and political stability, plays above its weight as a competitive economy and cannot therefore be dismissed as purely a branch plant economy. In general branch plants continue to contribute significantly better employment opportunities. The following are just a few sample opinions on the branch plant phenomena from the world’s leading business investment specialists: â€Å"Foreign direct investment is not just a source of capital; it creates jobs and helps us acquire leading-edge technology (http://www.Entrepreneurstrategist/figure/nnt/odb.html October 11, 2001)†. â€Å"Transnational corporations strengthen our economy, they help to create an exciting and innovative business environment for foreign investors to consider (http://www.Entrepreneurstrategist/figure/nnt/odb.html October 11, 2001)†. â€Å"Twenty years ago, many foreign governments saw foreign corporations as part of the development  problem. Today they see them as part of the solution (http://www.Unitednationsstatistics/worlddl/cig/eco/org. October 5, 2001.)†. â€Å"Canada has had and will continue to have a huge deficit in manufactured goods unless dramatic changes are implemented. One third of the finished products consumed by Canadians are manufactured somewhere either than Canada (Laxer 115)†. â€Å"Year after year Canada has always finished with a deficit in this sector. Without the surplus of our primary product exports, pulp and paper, lumber and oil our ability as Canadians to maintain a high standard of living would ultimately vanish (http://emerald.atkinson.yorku.ca/lspace35/2001y/pols3580/schedule.nsf)†. If Canada wants to foster technological literacy and enjoy the economic, social and intellectual well being in the long term it is imperative to institute an aggressive research and development program of its own. It may initially experience trade deficits, a declining share of total world exports, fewer job creations, and a decreasing industrial and technological capability, however these are just short term problems. If the country chooses to remain idle it will see an outflow of talent it cannot afford to lose. â€Å"Control of end products brings with it control of the chain innovation for all the machinery and parts  and components that go into the end product (Laxer 128)†. The net effect is that Canada would not control its own economic destiny because of invisible inflows or imports of new technologies. Canada would be at the mercy of decisions taken in the corporate interest of multinational enterprises rather than in the interest of the region or the national interest of the country. Finally, I do not believe the previous and current auto trade arrangement Canada has with the United States is not undermining Canadian regional development because we have gained considerably in the economic sector with the Auto pact of 1965, the free trade agreement and the North American Free Trade agreement. The auto industry is already 95 percent owned by the American companies and these agreements have not encouraged increased American content because the United States would have had a firm hold on the North American auto industry regardless if any of the above agreements were signed. These agreements helped Canada salvage some economic growth and prosperity. In the future, Canada should be extremely cautious when negotiating any free trade auto trading agreements given that the auto pact of 1965 is an excellent example of the potential disastrous effects of these agreements in an environment saturated with branch plant economies.

Sunday, September 29, 2019

Environmental Science Essay

Although attempting to subdivide existing farm plots and redistribute them may be considered suitable for the purposes of remediating food insecurity and rural poverty, there exists a significant amount of controversy over such a practice due to the issues such redistribution entail. For example, the redistribution of land would require that the distributing entity pick and choose claims and rights to land at their discretion, and such claims can range from historic, ancestral or even from â€Å"ownership of the till. † Land reform has met much resistance from even the most impoverished numbers of developing countries, and it would be difficult to attempt redistribution without shaking up the foundations of property rights. Farming co-ops provide a distinct advantage for farmers. First of all, they provide them the opportunity to act as a group, giving them a collective bargaining power that they do not possess as individuals and allows them to act in unison in seizing market opportunities while being able to manage risks together. In effect, they can leverage their interests better when united as a co-op and it is this asset that has brought success to the likes of the Ocean Spray Cranberry growers and the farmers of Sunkist. (Gable, 2006; Hieu, 2008) Opening up new land is perhaps the most rapidly actionable means of increasing the food supply for a growing population, but this also poses a liability with regards to environmental impact. The problem with agriculture, especially the large-scale grain-based industrial monoculture which has been developed to feed most of the world, is that it is largely unsustainable and has a detrimental effect on soil fertility. In the first half of the 20th century, a large portion of the American Midwest was reduced to desert due to aggressive expansion of the wheat growing agriculture. (Manning, 2004) As such, what is needed is not the expansion of the present industrial agriculture, but the development of techniques and technologies to improve farming so that yields are better, but without compromising sustainability. Pursuing job opportunities in the city is not entirely perfect, but it is a desirable direction towards the development of compact communities and urban density. When combined with practices such as permaculture, which is the development of perennial agricultural systems that resemble the systems found in natural ecology (Holmgren, 2003), compact communities effectively curtail many of the environmentally adverse effects of sprawl and the wastefulness of imposing distance between food production, residential zoning and urban sectors. (Sightline Institute, n. d. ) Ultimately, what is needed to address the needs of a growing population in the developing world is not the application of population control measures, or a voluntary call to asceticism, but the institution of developmental policies that recognize the needs and wants of human society on terms that are just to developing nations and corrective to developed ones. Alex Steffen (2006) notes that it is wrong to think we can talk developing nations out of pursuing their dreams, and deny them of the material luxury that citizens of developed nations take for granted. Therefore, what is necessary is bright green developmental policy, founded upon the idea that economic luxury continue without rendering the planet an uninhabitable wasteland. This would require cradle-to-cradle designs, closed-loop industrial systems and self-sustaining infrastructure, much of which is already possible today. The future is already here, it’s just not well distributed. REFERENCES Gable, C. (2006, October). â€Å"Fields of Power; Farming Co-Ops & the Future of Biodiesel,† Organic Producer. Retrieved October 9, 2008 from: http://www. organicproducermag. com/index. cfm? fuseaction=feature. display&feature_id=43 Hieu, T. (2008, July 27) â€Å"Farming co-ops may be answer to rural poverty. † Vietnam Business News. Retrieved October 9, 2008 from: http://www. vnbusinessnews. com/2008/07/farming-co-ops-may-be-answer-to-rural. html Manning, R. (2004) Against the Grain: How Agriculture Hijacked Civilization. New York, New York: North Point Press. Holmgren, D. (2003) Permaculture: Principles & Pathways Beyond Sustainability. Hepburn Springs, Victoria, Australia: Holmgren Design Services. Sightline Institute. (n. d. ) â€Å"Build Complete, Compact Communities. † Sightline Institute. Retrieved October 8, 2008 from: http://www. sightline. org/research/sust_toolkit/fundamentals/great_places Steffen, A. (Ed. ) (2006) Worldchanging: A User’s Guide for the 21st Century. New York: Abrams, Inc.

Saturday, September 28, 2019

The Gifted

Not all of us can do great things. But we can do small things with great love. † Mother Teresa A day of extending the service of love was once again showed by the grantees to the children of orgy. Barras, Stop. NIH. It was a day full of happiness that the grantees, though they didn't have expensive things to share, and fancy gifts to give, didn't fail the children experience the feeling of being loved through sharing with them the Joy and laughter that no amount of money could ever buy.It was a day of fun when the renters conducted several activities in cooperation with the Christ the King College- College of Teacher Education Graduating Class of 2013. The KC-CITE together with the grantees of Cassis Development Foundation had an outreach program exclusively for the students of Barras Elementary and Secondary Schools. The grantees were able to show their spirit of generosity not Just by sharing largesse to the learners of Bray. Barras but also by giving them knowledge and under standing of things that are still alien to them, giving them awareness of the scholarships offered at Christ the KingCollege, most specifically the Cassis Development Foundation, and of course sharing with them a barrel of laughs. Just looking into the eyes of those children, their eagerness and enthusiasm of pursuing their studies and the realization by themselves that cried how unfortunate they were not to do so because of financial instability made the hearts of the grantees moved†¦ And this was the highlight of their visit on that place. Subsequently, the only thing that emanated to the grantees was to open the gates for them by sharing with the learners the idea that both sides share the same sentiments specially before.The grantees disclosed with them their past stories before they became grantees, the grantees wanted the learners to understand that in every problem there will always be a solution, that there is always a chance for the unfortunate, and a hope to those who believe. The UDF grantees gave inspiration to the learners to not lose hope but fight instead to whatever circumstances they may be facing for life is sometimes cruel but it can yield the sweetest thing if one learns how to look into its positive side. The outreach program did not Just wake up the hearts and minds of the people in orgy.Barras but it also rough them enlightenment unto which path to go through and it was really an honor that the Cassis grantees were also a part of that realization in their lives. Through the grantees' initiative of uncovering their life stories for the sake of giving the students the encouragement and motivation to continue to the course of their lives through educating themselves, truly they presented their being of a teacher with Franciscan values with them. The grantees believe that they can make a difference through commencing with simple things, thus, according to Napoleon Hill, whatever the mind can conceive and believe, it can achieve.

Friday, September 27, 2019

Money Making Trends for 2011 Essay Example | Topics and Well Written Essays - 1000 words

Money Making Trends for 2011 - Essay Example Money Making Trends for 2011 Internet marketing business is very easy and quite cheap to set up. All that one needs is a personal computer and ample and reliable internet. Individuals can set up internet marketing businesses by themselves or they can combine effort with their friends or family and set up a formidable enterprise. The Internet marketing environment is a highly competitive field, therefore innovation in the business is crucial. This means that the human resources required for any competitive online marketing business should have relevant skills. Some of the people needed in today’s internet marketing business include copywriters, technicians and business managers. Like any other business, the internet marketing business needs to market itself to prospective customers and clients. One of the most effective means of marketing such businesses is through the utilization of social networking sites. Facebook, Twitter and LinkedIn are effective tools to use in order to reach a sizable number of people. The use of video networking is also gaining ground as a way of reaching out to prospective customers. Search engine optimization still remains an important aspect of advertising for internet marketing businesses (Bailey, 2011). ... The trend for 2011 in this business lies in the utilization of quality Electronic Medical Record software that can guarantee accurate work (Lange, 2011). Money Making Trends for 2011 The use of Electronic Medical Records (EMR) remains very popular in the medical billing business. The EMR technology has been upgraded in such a way that the workflow of clinicians is well streamlined and integrated with all the important aspects of revenue cycle and practice management. The type f business ownership required for medical billing is a home-based or even an office based sole proprietorship. The business is very easy to set up and one only needs to be constantly in touch with clinicians and other healthcare providers through the internet. A small medical billing business would not require much in terms of human resources. However, apart from the business owner, one or two assistants and a technician would make work easier and much more efficient. Medical billing is a specific niche business , it only attracts medical practitioners. As such the kind of marketing that would be most appropriate for medical billers is though search engine optimization especially in websites that contain medical related content (Lange, 2011). Virtual Assistant A virtual assistant is an independent contractor who offers remote administrative services for other businesses. Virtual businesses have taken over the place of traditional brick and mortar space as businesses seek way through which they can reduce fixed costs as well as overhead expenses. The proliferation of technology has meant that more businesses are now more than ever willing to launch their operations online and reach as many customers as possible. There is a wide pool of virtual expertise available. This

Thursday, September 26, 2019

Timberland and City Year Case Study Example | Topics and Well Written Essays - 2500 words

Timberland and City Year - Case Study Example The Timberland brand had existed since 1973 and had shown steady growth since then. When Jeffery Swartz took over in 1991, he applied some basic business expertise to the organization, reducing overheads, cutting inventory, and improving customer service significantly. The result was an increase in revenues from $196 million in 1990 to $650 in 1994. Alongside, Swartz made considerable effort to associate the company and the brand with community service. Swartz developed a distinct relationship with City Year, a fledgling community service corps for young people in the Boston area. Between 1991 and 1994, this relationship strengthened from a supply of 70 boots to a level where Timberland stood committed to providing five million dollars to City Year over a five-year period and Swartz taking a position on its Board. City Year in the meantime increased its spread to six major cities across the US and gained recognition as a national community service receiving 50% of its funds through F ederal grants. Timberland's practice of modern day philanthropy, although good hearted, cannot go without both challenges and criticisms. In the subsequent analysis, we find that the partnership generated benefits and negatives for Timberland because of the inherent and sometimes acute difference in agendas of a for-profit company and a non-profit organization. However, the most drastic problems surfaced in late 1994, early 1995. The loss for Timberland was financial, leaving many employees worried about an uncertain future. Timberland was forced to scale back its operation, laying off a number of employees and outsourcing labor. City Year also faced funding problems, as Congress threatened to withdraw federal funding. Community service with City Year became a major source of tension within the company as employees found it difficult to accept diversion of major amounts to City Year while colleagues lost their jobs in the company. The problem now became whether and how to maintain commitment to co mmunity service in the face of financial difficulties. Literature Review Mason (1993), states that customers may not perceive companies as doing enough even when they are providing good quality at competitive prices. There is increasing emphasis on environment and social involvement among businesses as part of strategy (Fellman, 1999). This concern has been at the root of corporate responsibility discussions that took shape in the Sarbanes Oxley Act, requiring transparency in operations and for companies to demonstrate their commitment to the environment and society through positive action. Studies have shown that customers buy from their business not only based on criteria such as price, quality, and availability, but also other socially responsible acts. According to L&G Business Solutions, a 2001 Hill & Knowlton Harris Interactive poll showed that 79% of Americans consider corporate citizenship when deciding whether to buy a particular company's product; 36% of Americans consider corporate citizenship an important factor when making purchasing decision s. Cause related marketing (CRM) is an accepted and key strategy in

Reading and Researching Social Science Essay Example | Topics and Well Written Essays - 1750 words

Reading and Researching Social Science - Essay Example This overturns assumptions that refugees get into UK for economic purposes. In previous times, principle refugee applicants were male but recently females are also assuming the roles the males had. UK does not have a standard induction programme for immigrants. The Zimbabweans asylums do not have to have knowledge of living and working in UK. The accessible services vary with the regions that they live in. The asylum seekers receive support from the UK Border Agency (BIA) which provides accommodation for the asylum seekers. Zimbabwe has been having volatile elections which have been stained by violence, intimidation, rigging and buying of votes by use of food (Home Office: 2009b).in the 2000’s drought, food shortages and land seizures continued to destroy Zimbabwe (Reuters Alertnet: 2009). 2005 saw the formulation of the Operation Restore Order. The political as well as economic instability caused inflation in that country when money got printed to meet the budget deficit. The International community criticized Mugabe for the tarnished human rights record. The political unrest and worsening of the economy in Zimbabwe took place at a time UK was reforming its asylum system (Scott, 2010). The bequest of this is a not straight forward patchwork of Zimbabweans refugees. In accordance with the 2001 census, the number of Zimbabweans living in the UK is 49,303. This indicated a 130% increase from 1991 when there were only 21,427 Zimbabweans in the UK. This increase is attributed to the opening out of the NHS which had many Zimbabweans attracted and also political turmoil Zimbabwe. In a recent study which researched among the Zimbabweans living in UK revealed that political unrest is the major reason for immigration to the UK. London and its environments commuter towns have the highest concentration of Zimbabweans. However, they still remain scattered around the

Wednesday, September 25, 2019

Paper on CATHER, DEATH COMES FOR THE ARCHIBISHOP Essay

Paper on CATHER, DEATH COMES FOR THE ARCHIBISHOP - Essay Example Throughout the book, the question being addressed is that of different identities and cultures that come across each other and are compelled to live with each other. There is the religious identity of the natives, the Mexicans, and the conventional Christian identity that stand face to face demanding mutual correlation and redefinition. Also, there is the conflict between being a Mexican under the French rule and an being an American. This is reflected in the words of the Mexican youth in the novel (Cather, 19). The boy says, â€Å" they say at Albuquerque that now we are all Americans†¦.I will never be an American. They are infidels.† The author uses the image of goats as a metaphor to show the flexible and humanitarian mindset of bishop Latour (Cather, 26). When the bishop sees a fleet of goats passing by, he thinks, â€Å"the goat had always been the symbol of pagan lewdness†¦(but)†¦their fleece had warmed many a good Christian, and their rich milk nourished sickly children† (Cather, 26). The logical and practical soundness of his mind when it comes to other belief systems is reflected in this statement. In his letter to his brother, bishop expresses his feeling that â€Å"church can do more than the Fort to make these poor Mexicans ‘good Americans’† (Cather, 33). The situation the bishop had to face was not as simple as he had stated in the above sentence. The human resource he had to work with was the cowboys who drank and also got the natives drunk and created an atmosphere of chaos, with lots of rifle shots banging here and there (Cather, 43). It was with these kind of p eople that he had to build his new apostolate. The ideology of ‘manifest destiny’ was in its formative years, and the hero of this novel had a role to play in order to enhance this concept. Cather has given bishop Latour, a character in which he personifies the rich congruence of European culture which was flexible enough to accept new environments. And there was this church

Tuesday, September 24, 2019

Organisational psychology Essay Example | Topics and Well Written Essays - 2500 words

Organisational psychology - Essay Example The workplace should be a place with as little conflict as possible for it to be conducive for productivity. It is important, according to the article, to interact with the employee to resolve the problems. Moreover, a list is provided for the most difficult employees, with bullies at the top, along with ways to deal with them according to the behaviour they manifest. For example, the author states that a dictator is someone who likes to take charge in everything and wants to intimidate others; therefore, to deal with such a person, it is best if one does not challenge them, but at the same time remains learns to say no to them without being intimidated. The list of difficult employees includes bullies who like to frighten and manipulate others, martyrs who crave sympathy and often crib about how they are mistreated prompting guilt and attention from others, narcissists who are only involved in themselves and do not work with the team, chatterers who love to talk, serial fault finders who, as the name suggests, only like to pick out faults in the work of others, clams who are the exact opposite of chatterers and who keep to themselves, dictators who like to run the office their own way and not accommodate others but to order them around, and finally whingers who like to complain about everything big or small. No doubt dealing with so many employees is hard on the manager as each has his or her own individual temperaments. According to research, it is important to first realise why the problem occurred in the first place, a topic dealt with in the article. It was put forward by experts that it is important to first deal with the problems that face the employee before trying to deal with the employee (Albright, 1978), so much so that it is important for the manger to be aware of the problems facing the employee and to eliminate them even before they start having an effect on the

Monday, September 23, 2019

International Legal and Ethical Issues in Business Essay - 3

International Legal and Ethical Issues in Business - Essay Example Indeed, it is the global market leader in various pharmaceutical fields especially in hormonal contraception and crop protection (Bayer, 2010). Bayer is among the few multinational enterprises that have diversified their pharmaceutical production business with other ventures. The company has been under pressure from its investors to follow the example of ICI that divested its pharmaceutical arm Zeneca, in bid to strengthen the company’s drug business and free it from the cyclical nature of Bayer’s other chemical businesses (Rugman, 2005, P.128). The Bayer group is managed through holding of four product-oriented companies - Bayer healthcare, Bayer chemicals, Bayer crop science and three service industries (Bayer Technology Services, Bayer Business Services and Bayer Industry Services), with each company being managed independently in efforts to improve individual primary competencies (Rugman, 2005, P.129). Bayer Group business units are mainly concerned with researching the possible market demands, embarking on marketing campaigns, and taking the required product to the market, with most units concentrating on a single business of the Bayer businesses. Its FSAs includes the drugs in pre-clinical trials, R&D labs, and the patented products (Bayer, 2010). Challenges and legal barriers Bayer pharmaceutical companies face many challenges in the global market especially from generic drugs companies, thus Bayer is among the strong global advocate against generic-drug and will go to any high length to delay the introduction of the lower priced generic drugs to the market. These challenges includes: first, there are global campaigns to push domestic companies to excel internationally, leading to changes in patent legislation that might affect the length of life of the patented products FSA or the benefits that Bayer may accrue as a result of that FSA (Rugman, 2005, P.129). Secondly, the generic brand companies infringe its patent right; for example, in Oc tober 2001, the generic manufacturer Apotex, accepted an order from the Canadian government to supply Cipro, an anthrax fighting drug in violation of Bayer’s rights (Rugman, 2005, P.129). Additionally, â€Å"an Indian court on 9 February 2010 declined Bayer’s latest attempt to introduce new measures to prevent generic competition in India; Bayer was trying to install a new barrier to generic competition by delaying the approval process that generic drugs are subject to following in order to be sold in India; by delaying the registration until after patent expiry would have prevented timely entry of new competitors, and extend the monopoly of the sole patent-holding manufacturer† (MSF, 2010). This scenario has been witnessed in other countries such as Thailand. Bayer’s argument was based on well-recognized international trade convection of TRIPS-Plus patent rules. These are rules â€Å"that are intended to broaden the scope and prolong the period of monop oly while still maintaining the high prices of the patents holders by offering the patent holders exclusive rights to the market without any introduction of generic drugs to the new market until their patent expires† (Melendez-Ortiz & Roffe, 2009, P.164). Lastly, generic-drugs offer unfair competition to the patented drug since they are produced cheaply and are lowly priced thus offering hyper competition in the global mar

Sunday, September 22, 2019

Ethics of Designer Babies Essay Example for Free

Ethics of Designer Babies Essay I believe that it is unacceptable to reproduce genetically designed babies, unless it is to prevent disease or disability. Genetically designing babies can be used in many different ways. You can choose their hair and eye color, their IQ, and their special talents. People are beginning to predispose their children to be whatever they think they should be. Some want their children to be superstar athletes, while others want the next Beethoven. Others want their children to be just as they are. A deaf lesbian couple wanted to have a deaf child. Their friend donated the sperm and they asked the geneticists if it were possible to create a deaf child. A few months later, the child was born as a fully deaf baby. I believe that it is wrong to intentionally harm a fetus by giving them a disability or disease. It prevents them from living a fully functional life. If a couple were to research or visit a gene therapist, and they determined if the couple were to have a male child, the child would most definitely be born with a heart defect and would only live a few years, but if they had a female child that she would be perfectly healthy, then it is okay to provide the family security by enabling them to have a female child. By doing this, they are preventing a disability or disease. If the couple has four boys and intentionally says â€Å" If I am having a male, I want an abortion. † then that is completely immoral. In one book, Choosing Children, It asks the question: â€Å"People use antenatal or pre-implantation genetic diagnosis to have a child without disability. Is this a form of eugenics? Is it a part of a slide toward what the Nazi’s did? † . I believe that it is a form of eugenics. We are bettering the society by providing fully functional human beings. Nazi’s weren’t trying to prevent a disease or disability, they were worried about the physical features of the Jewish descent. Another book, Disability and Genetic Choice, asked if it were okay to have a Down Syndrome test. I believe that it is okay to have the testing as long as it is not the determining factor in terminating a pregnancy. This gives the parent(s) a chance to prepare themselves and be educated or give them a chance to arrange an adoption. I draw the line of designing babies at preventing disability. It is unnecessary to chose a babies hair or eye color. Just because they have a certain hair or eye color does not mean that they will be treated or act differently in society. Every genetic change has a downside, so while creating a child that is an athlete by making their uscles work harder, it is causing their heart to weaken a lot faster than someone who was not â€Å"designed†. Genetically â€Å"strengthening† babies can provide a family with a piece of mind that they will have a healthy child. Although many people want to chose how their children may look or act, having a healthy, functioning, strong child will triumph over how they may look or act. Before one thought that he could genetically design a child, In Vitro Fertilization (IVF) came about. IVF then paved the way for preimplantation genetic diagnosis (PGD) and preimplantation genetic selection (PGS). PGD is the process in which the doctors screen the embryos to see if any genetic disorders are present. Many of the disorders that are screened are life changing, disabling conditions. PGS is the process in which they â€Å"hand pick† the embryo without any genetic disorders and implant it back into the mother. This is the first red flag many people see in how genetically designed babies came about. This may be the only (mostly) uncontroversial part of genetics and IVF. The only ones who criticize this are those who believe that life starts at contraception. I believe that this is okay to do since it promotes bettering ones life, but this is where the line should be drawn. Another technique that is often used along with this is gender selection. The only reason I believe that it is morally correct to choose a baby’s gender is preventing disease. For example, if all the women in the family die from breast cancer, or cervical cancer by the age of 40, then it is morally acceptable to want to increase the chances of having a male child. If the only reason one wants to have a certain gendered child is for convenience then it is unacceptable. Also along these lines comes having a child to better another child’s life. Like in the book, My Sisters Keeper, the older sister was dying from a rare cancer, and the parents only choice to keep her alive was to have another child to use as â€Å"spare parts†. I believe that this is done with good intention, but it is not ethical. An article, Designer Babies: Eugenics Repackaged or Consumer Options, discusses one child being sick and his brother gave him his red blood cells before he was even born, and the sick brother was cured. They questioned this process: â€Å"Is this the beginning of a slippery slope toward â€Å"designer† or â€Å"spare parts† babies, or is the result that there are now two happy, healthy children instead of one very sick child a justification to pursue and continue procedures such as this one? †. This is the exact question I would expect anyone to ask. Although there are miracles, and high percentage rates that if a child would receive particular â€Å"parts† from a sibling then they can be cured, but there are mistakes and the unfortunate occasions where it does not work. This puts the healthy child at risk and causes them to go through unnecessary pain. I believe that the risks may outweigh the benefits in many cases. The child conceived or â€Å"designed† to better the other child’s life is just as much human as the sick `child, therefore, it is their human right that they shall be treated just as any other human being. The other ethical position would likely believe that it is the parents choice to do as they please, in means, to their children. The article The art of medicine: Designer Babies: choosing our children’s genes, discusses the absurdity of the parents to not want the best for their children. This is shown in the following statement from the article: â€Å" †¦. That is exactly what parents are supposed to do. To get our children to be healthy, well mannered, intellectually curious, and well behaved, we control what they eat, have them vaccinated, teach them manners, read to them, and discipline them when they misbehave. It would be absurd for a parent to say, I never attempt to influence my childrens development. I just love them for who they are. Thus, it is not influencing our childrens traits that is objectionable, but rather the means to accomplish this, that is, choosing their genes. † . This statement is true, in fact, its absolutely correct for one to think in this manner. But it is the lengths that parents go to ensure that their child will be perfect that is unethical. Although parents should shape their child’s live to be well behaved, healthy, and curious, it is up to the children to decide who they would like to be, and not be predisposed to be something in particular. The topic is so controversial, the same article that believes it is ethical to genetically design babies, The art of medicine: Designer Babies: choosing our children’s genes stated that: â€Å"A more serious objection stems from the idea that people who want to choose, in advance, the traits their child will have, and are willing to spend so much money to get a child with certain traits, demonstrate a kind of desire for perfectionism that seems incompatible with being a good parent. An insistence on having a child of a certain sort, whether a musician or an athlete or a politician, amounts to parental tyranny. †. This is also true, the idea that a parent would spend significant amounts of money to sustain perfection is ridiculous. Parents have the right to want their children to be almost â€Å"perfect† but it is their job to teach them the right way to live. By spending all of their money to ensure perfection, they are almost cheating at being a parent. Another objection to â€Å"designer babies† would be genetically designing perfect children can create a social gap in society. The art of medicine: Designer Babies: choosing our children’s genes stated that: â€Å"†¦this would exacerbate social differences and the gap between rich and poor. I seriously doubt that genetic interventions would have more of an influence than existing causes of inequality, such as rotten neighborhoods and lousy schools. In any event, prebirth genetic enhancement could be used to combat social inequality, by giving children from disadvantaged backgrounds a leg up. †. How would you tell a child the reason they aren’t as smart or as attractive as some of the other children is that they don’t have special enough blood or genes? There is already enough separation in our society. Not only rich and poor, but jocks, musicians, geeks, race, sexuality and many other groups also exist in schools. How would one like to hear of one of the new cliches in school, the â€Å"enhanced children†? I can’t imagine how it would feel to be one of the children whose parents couldn’t afford to have them â€Å"custom made†. Eventually weak and poor individuals would be terminated using this new technology. Weak children would all eventually be used as spare parts to the sick children that have been genetically designed. Parents would have children just to benefit an already existing child, and once the child was cured, the spare parts child would not have any use. Parenting would also be a thing of the past. Parents wouldn’t have to worry about teaching their children the correct ways to function in society, their children would already be predisposed to be perfect and act the correct ways. Instead of moving forward in society and technology, technically we are reverting back to the days of Hitler. Hitler terminated all the individuals that he believed were lesser human beings. The act of Hitler terminating Jewish descent individuals and the act of genetically designing babies is all in the search for perfection -the perfect human being.

Saturday, September 21, 2019

Approaches to Strategic International HRM (ISHRM)

Approaches to Strategic International HRM (ISHRM) Managers are not aware of the severe consequences treating their employees like that? Is it because of a deficit in managing people within an opposed cultural working environment or is it because of an inconvenient HRM strategy? Skinner, B. (1971) argued, that people are simply a product of the stimuli they get from the external world. Interestingly, negative reinforcement causes behavioral change in undesirable ways, whereas positive reinforcement causes rather intended change. General management is therefore not only accountable for defining such stimuli according the corporate strategy, but also its degree of involvement is a prerequisite for a successful HRM (Baron, J. Kreps, D., 1999). What difference does it actually make to augment the word international to HRM? Needless to say, as corporations globalize, HRM activities like HR-planning, staffing, developing, and retaining employees goes far beyond a national scope. Thus, IHRM broadly covers all issues related to the management of people in an international context (Stahl, G. Bj rkmann, I., 2007). Morgan (1986) developed a three-dimensional model of IHRM (Figure 1), which expose firstly the broad human resource activities of procurement, allocation and utilization, secondly the national or country categories involved in IHRM activities (host, home, other), and lastly three categories of employees of an international firm (HCNs, PCNs, TCNs). Morgan defines IHRM as the interplay among these three dimensions. Generally, IHRM involves the same activities as domestic HRM, for instance, procurement refers to HR planning and staffing; however, domestic HRM focuses only on activities within only one national boundary. Many firms underestimate the complexities involved in international operations, a nd there is some evidence to suggest that business failures internationally may often be due to poor management of HR (Desatnick, R. Bennett, M., 1978). Strategic International Human Resource Management in Multinationals Alfred Chandler highlighted once, structure follows strategy. Hence, a holistic  corporate strategy is not only based on a precise knowledge of internal and external factors  or can be measured along financial and non-financial KPIs. In fact, a sustainable corporate strategy must be a reference point towards every part of the value chain. Thereby, the functional-level is typically concerned with maximizing efficiency; and particularly the HRfunction addresses the question, Are the current HRM policies sufficient enough to support the strategy? Schuler, R. Jackson, S. (1987), took up Porter s framework of competitive strategies in order to develop a model of its idea in SIHRM (Figure 2). Their model concludes that business performance will increase, if HR policies mutually reinforce the firm s strategy. According to Dowling, P. Welch, D. (2005), MNEs operate in the context of worldwide conditions, including the external contexts of industry, nation, region and interorganizational networks and alliances. De Cieri and Dowling (1999) developed the model of strategic HRM in MNEs (Figure 3). The internal organizational factors are shown in order of most tangible to most intangible. Pointed out by Dowling, P. Welch, D. (2005), following developments in the literature, such as that of Taylor et al. (1996), (), the model suggests that there are reciprocal relationships between organizational factors, SHRM and multinational concerns and goals. For instance, HR activities such as expatriate management are influenced by both factors of procedures from in- and outside the company. Contrasting Two Approaches of Strategic International Human Resource Management Any convergence will be balanced by divergence (Harzing, A. Ruysseveldt, J., 2004). Its sound so simple, however, since MNEs globalize and their structure change rapidly, managers should decide upon two major issues; firstly, to which extent key decisions have to be made at the parent-country HQ or at the subsidiary units and secondly, which type of management control system the parent could execute in the subsidiary unit. Thus, the main distinction is whether to standardize or customize SIHRM. In case of standardizing SIHRM, the HQ decides upon HR policies and standards independently from their foreign subsidiaries. Forces towards standardization are mainly driven by the need for control and sustain of competitive advantage. Assuming that a generalized approach leads to conformity and unity among all employees, while neglecting cultural differences, the standardization may ensure adoption of corporate values und promotes the corporate strategy above national boundaries. However, the probability of a successful standardized approach depends very much on the openness of the foreign subsidiary to cohere, for instance, with the corporate work practices and cultural differences (Dowling, P. Welch, D., 2005). Since a standardized SIHRM approach is not only influenced by cultural differences that may facilitate resistance of the foreign subsidiary, Bae, J. Lawler, J. demonstrated (Figure 4) comprehensively which factors influence standardization of work practices (2000). Discussing issues about customization, the statement `Think global and act local pops up frequently. As customization of SIHRM considers the specific demands of the hostcountry, the involvement of foreign subsidiaries in managerial decisions is in comparison to a standardized SIHRM very high. By involving host management, parent firms should do both, acknowledge different cultural attitudes and take actions in order to incorporate them when feasible. Obviously, there is more than one correct way to manage people; thus, the HQ and the foreign subsidiary can gain from customization due to knowledge-sharing, resulting in cross-cultural learning. Another interesting point is the implication of corporate language. Even though, within most MNEs English is the corporate language, Marschan-Piekkari et al. puts it, companies do not have languages, people do. Therefore, language standardization in contrast to customization increases burden on foreign subsidiaries since being competent in the c orporate language is considered to be important for career development (Dowling, P. Welch, D., 2005). Conclusion Effective ISHRM is expected to assist the firm in achieving its goals and objectives. The managerial challenge for HRM is thereby not only the implementation of the corporate strategy, but also to define a meaningful balance between standardization and customization of its activities and policies. Heading for sustainable corporate values, MNEs should focus on managerial consistency. However, due to thinking global and acting local, they should not deny regional and cultural differences; rather heading for knowledge-transfer in order to  achieve a comparative advantage. Clearly, like Dowling, P. Welch, D. argued, while the global nature of the business may call for increased consistency, the variety of cultural environments may be calling for differentiation (2005). Reference List Baron, J. Kreps, D. (1999). Strategic Human Resources. John Wiley Sons: Hoboken Bae, J. Lawler, J. (2000). Organizational performance and HRM strategies in Korea. Academy of Management Journal, 43(3): 502-517. Chandler, A. (1996). Strategy and Structure: Chapters in the History of the American Industrial Enterprise. Cambridge, Massachusetts: The MIT Press. Clavell, J. (1983). The Art of War: Sun Tzu. New York: Dell Publishing. Desatnick, R. Bennett, M. (1978). Human Resource Management in the Multinational Company. New York: Nicholson. Dowling, P. Welch, D. (2005). International Human Resource Management: Managing People in a Multinational Context. Toronto: Southwestern College Publishing. Morgan, P. V., International Human Resource Management: Fact or Fiction. Personnel  Administrator, Vol. 31, No. 9 (1986) p. 44. Skinner, B. (1971). Beyond Freedom and Dignity. New York: Knopf. Stahl, G. Bj rkmann, I. (2007). Handbook of Research in International Human Resource Management. Cheltenham, UK: Edward Elgar Publishing Ltd. Schuler, R., Dowling, P.J. de Cieri, H. (1993). An Integrative Framework of Strategic International Human Resource Management. Journal of Management, 19(2): 419 60. Schuler, R. Jackson, S. (1987). Linking competitive strategies and human resource  management practices. Academy of Management Executive, 1(3): 207-9. Taylor, S., Beechler, S. Napier, N. (1996). Toward an Integrative Model of Strategic International Human Resource Management. Academy of Management Review, 21(4): 959 86.

Friday, September 20, 2019

Analysis of Cyrano de Bergerac as a Romantic Work Essay examples -- Cy

Analysis of Cyrano de Bergerac as a Romantic Work  Ã‚   Appeal to emotions, individualism, and intellectual achievement were three important elements of Romanticism. This essay will explore the degree to which Cyrano de Bergerac exemplifies these elements of Romanticism. First and foremost is the appeal to emotions. All of the other facets of romanticism can be related to the emotional appeal in Cyrano de Bergerac. Because strong emotional appeal is perhaps the most important method used by the author to create identity with the reader, especially in romantic works, the actions which elicit the emotional responses must, then, show a great deal about the character. The character's motives and philosophies can be determined through his actions. Because Cyrano de Bergerac was written in the romantic style, certain intellectual and emotional principles exist throughout the play, which will now be observed in depth. The overall feeling which one procures after reading Cyrano de Bergerac is a kind of nostalgic sadness. Because the first half of the play is very up-beat, very elated in style, the rather grim ending is that much more bitter. As the play opens, there is much merrymaking and festivity in preparation for the play. The sheer happiness of all of the colorful characters is transferred to the reader almost instantly. The mood is portrayed very well as being light and bubbly, an overall good feeling. The next major shift comes when Cyrano enters and, after riding himself of Montfleury, puts on the spectacle wherein he demonstrates not only his impeccable verbal dexterity, but also his fencing abilities - and both at the same time. This whole scene causes a strong reaction from the audience, and in turn, the re... ...ls of the romantic revolution, the nobility of spirit and individuality must be preserved, and intellect, whether you had it or not, was part of this, because part of being individual was coming up with some of your own ideas, possessing uniqueness of thought. Once again, this evokes a certain emotional response from the person who interprets this pseudo intellectualism, and the feeling the reader has about it is an integral part in the establishment of an identity with the characters. In conclusion, it has been shown that the primary vehicle for the expression of an authors ideas and concepts about a character is the emotional response which is depicted by the characters actions. In romantic works, because of the importance that emotion played in the romantic revolution, the appeal to emotions is the distinct and definitive factor of a good romantic play.    Analysis of Cyrano de Bergerac as a Romantic Work Essay examples -- Cy Analysis of Cyrano de Bergerac as a Romantic Work  Ã‚   Appeal to emotions, individualism, and intellectual achievement were three important elements of Romanticism. This essay will explore the degree to which Cyrano de Bergerac exemplifies these elements of Romanticism. First and foremost is the appeal to emotions. All of the other facets of romanticism can be related to the emotional appeal in Cyrano de Bergerac. Because strong emotional appeal is perhaps the most important method used by the author to create identity with the reader, especially in romantic works, the actions which elicit the emotional responses must, then, show a great deal about the character. The character's motives and philosophies can be determined through his actions. Because Cyrano de Bergerac was written in the romantic style, certain intellectual and emotional principles exist throughout the play, which will now be observed in depth. The overall feeling which one procures after reading Cyrano de Bergerac is a kind of nostalgic sadness. Because the first half of the play is very up-beat, very elated in style, the rather grim ending is that much more bitter. As the play opens, there is much merrymaking and festivity in preparation for the play. The sheer happiness of all of the colorful characters is transferred to the reader almost instantly. The mood is portrayed very well as being light and bubbly, an overall good feeling. The next major shift comes when Cyrano enters and, after riding himself of Montfleury, puts on the spectacle wherein he demonstrates not only his impeccable verbal dexterity, but also his fencing abilities - and both at the same time. This whole scene causes a strong reaction from the audience, and in turn, the re... ...ls of the romantic revolution, the nobility of spirit and individuality must be preserved, and intellect, whether you had it or not, was part of this, because part of being individual was coming up with some of your own ideas, possessing uniqueness of thought. Once again, this evokes a certain emotional response from the person who interprets this pseudo intellectualism, and the feeling the reader has about it is an integral part in the establishment of an identity with the characters. In conclusion, it has been shown that the primary vehicle for the expression of an authors ideas and concepts about a character is the emotional response which is depicted by the characters actions. In romantic works, because of the importance that emotion played in the romantic revolution, the appeal to emotions is the distinct and definitive factor of a good romantic play.   

Thursday, September 19, 2019

thornton wilder :: essays research papers

thornton wilder a great writer Wilder’s Writing â€Å"Either we live by accident and die by accident, or we live by plan and die by plan.† In Thornton Wilder’s The Bridge of San Luis Rey, Brother Juniper strives to make this determination. Thornton Wilder may have also tried to ascertain this himself. As one of America’s most respected contemporary authors, Thornton Niven Wilder has recieved much renown for his works, especially Pulitzer Prize winning The Bridge of San Luis Rey . Why Wilder wrote the novel and why the novel is so famous may be argued through his background and use of specific themes (Books). Thornton Wilder’s background contribute to his way of writing as well as his outlook on life. In his novel In Life as we Live it, Wilder expresses his strong belief in the preciousness of life: â€Å" Do humans ever realize life while they live it?† (Simoni).When someone asked Thornton Wilder about his purpose in writing The Bridge of San Luis Rey, he replied that he was posing a question: "Is there a direction and meaning in lives beyond the individual's own will?" (Society). The three principle influences on the writings of Thornton Wilder were his religious background, his love of classicism, and his worldwide travels. Wilder’s Family and homelife also affected his writing greatly, especially his father (Books). The time period of his life aslo brought influence on Wilder’s writing. During this time was World War II in which Wilder served and recieved ideas. The reason for Wilder’s wide acceptance and large renown in society may be answered through the author’s Life influences, the time period in which he grew up, and the style and themes that he uses in his writing. Thornton Niven Wilder was born in Madison , Wisconsin on April 18, 1897, as one of five children, one of which was his twin, of Amos Parker Wilder and Isabella Wilder.Thornton’s father was a newspaper editor, diplomat, and a strict Calvinist. His father had a great impact on Wilder’s writing. In The Bridge of San Luis Rey, the Wilder said that the idea of the collapse of the bridge stemmed from arguments with his strict father. In 1906 the family moved to Hong Kong, where his father had been appointed American Consul General. After six months his mother returned with the children to the United States, but the family rejoined again in 1911 in Shanghai, where his father had been transferred. Wilder stayed in China for a year (Encyclopedia). Wilder’s home life was characterized by a strong religious and intellectual atmosphere

Wednesday, September 18, 2019

How Flexible is the Brains Circuitry? :: Biology Essays Research Papers

How Flexible is the Brain's Circuitry? The brain is a complicated organ, containing an estimated 100 billion neurons and around 1,000 to 10,000 synapses for each of those neurons (1). This organ has the great responsibility of not only controlling and regulating the functions of the body but also sensing and perceiving the world around it. In humans, it is what we believe makes us the highly adaptive and intelligent organisms that we are, as well as give us our individuality. But with so many parts and connections to it, what happens when the brain's delicate circuitry is disrupted? We've all heard of brain damage, and its horrible results, whether is a news report on TV or science books. It seems that with trauma, disruption of blood supply, and disease; neurons and their connections could be destroyed and the organism's behavior exceedingly affected. Yet I've read about how people have overcome tremendous damage to their brains and gone on to function with very minimal handicaps. In elementary biology, we are all taught that cells in our body go through systems that replaces old, worn out cells with new cells. Most cell types go through programmed cell death, or PCD, but there was always an exception in the neuron; very early in mammalian development, neurons stop growing (4). PCD would be disastrous, as the depleted neurons would never be replaced. Since we need all our neurons and their connections to function, how do individuals with damage to both these neurons and connections survive, much less functioning within any definition of normality? After all, remove a few chips from a computer's motherboard and you won't have functioning computer. Yet there are children living their lives with only half their brains intact One of the most memorable case studies I read about in high school psychology was the procedure of removing large portions, sometime half the brain, to treat young children with epileptic seizures. This procedure, called hemi-spherectomy, was developed in the 1920's but rarely performed due to complications (8). With the advances in medicine today, it has become a more common practice in treatment severe epilepsy. At first, though the procedure was expected to stop the seizures, doctors did not expect these children to ever function normally. After all, with so much of the brain missing, it is hard to expect much of the mental functions of these children. Surprisingly, these children often retained much of their personality, memories and sense humor (8), awing their doctors with the flexibility of the brains to adjust after such invasive surgery.

Tuesday, September 17, 2019

Theories of Language Evolution

ASSIGNMENTS B. Com General – 1st Semester Subject Name: Language – Functional English Subject code: BCC 101 Summer Drive 2012 4 credits (60 marks) (BKID: B1294) Set 1 1. What is the difference between the theories of language evolution? 1. 2. 3 Language evolution and memes It is possible to imagine numerous potential scenarios by which language might have evolved as a purely biological adaptation. However, Susan Blackmore, reveals a different theory of language evolution in her book The Meme Machine.She proposes that it evolved for the sake of being a characteristic of a culture (memes), not as an adaptation for the benefit of genes. Susan says that memes first came into existence with the advent of true imitation in humans, which allowed the former to spread through populations. Recalling production of new copies or that fecundity is necessary for a replicator. She also said that the language came into existence to serve the purpose of being a mechanism for improving t he fecundity of memes. Sound transmission has many advantages for the purpose – sounds can be heard by multiple listeners and can be used even at night.After sound transmission (proto-language) came into existence, the â€Å"digitalization† of language into discrete words arose as a mechanism for ensuring meme fidelity, or lack of errors in the new copies. She explains that those alterations that produce the most copies of the highest fidelity will be those that predominate, thus improving the language. Blackmore goes on to suggest that grammar was an adaptation to improve the fecundity and fidelity of existing memes; its recursive structure then provided the framework for the development of more complex memes, which then favored the existence of more complex grammar, etc. n a self-sustaining process. Furthermore, language then began to exert pressure on the genes, creating a selection pressure toward bigger brains that are better at language. If people prefer to mate with those possessing the best or most memes, then the genes that allowed those people to be good meme-spreaders will be differentially transmitted into the next generation. This process again leads to a self-catalytic process of brain evolution that places a strong survival and reproductive advantage on those most capable of meme transmission.Finally, Blackmore believes that language is an unavoidable result of the existence of memes, which follow naturally from the ability to imitate (an ability that is, surprisingly, realized in very few species). She states, â€Å"Verbal language is almost an inevitable result of memetic selection. First, sounds are a good candidate for high-fecundity transmission of behaviour. Second, words are an obvious way to digitise the process and so increase its fidelity. Third, grammar is a next step for increasing fidelity and fecundity yet again, and all of these will aid memorability and hence longevity†. 2.What are the common mistakes done wh ile writing declarative sentences? Give examples of each of them. 2. 5. 3 Statement A statement is also known by the name of a declarative sentence. This type of sentence simply states a fact, an argument or an idea, without requiring any answer or action from the reader. It does not give a command or request, nor does it ask a question. There are two types of statements, viz. 1. Unconditional statement 2. Conditional statement Let us understand both of them one by one. 1. Unconditional Statement: These are the statements without any condition in them. Example, a) Marina plays the piano. (b) I think you will pass. (c) I have forgotten his name. (d) She asked which drink I preferred. 2. Conditional Statement: These are the statements with a condition(s) in a clause accompanied by the main clause which shows the action. The conditional statements are of three types: (a) The open conditional statement. (b) The hypothetical conditional statement. (c) The unfulfilled hypothetical stateme nt. Let us understand each of them one by one. (a) The open conditional statement: This type of statement generally refers to a future event which is conditional on another future event.The verb of the conditional clause is in the simple present tense and the verb of the main clause is in the future tense (usually with â€Å"will†). Example, 1. If I sleep too much, my eyelids swell. 2. My eyelids swell if I sleep too much. 3. Only if the entire team works fast, we'll finish the work today. 4. We will not finish the work today if the entire team does not work fast. 5. We will not finish the work today unless the entire team works fast. Occasionally, the open conditional statement describes a situation or an instance which is dependent on another instance (given in the conditional clause).In this case, both verbs are in the present tense. Example, 1. If I sleep well at night, I feel much relaxed in the morning. 2. If it rains, I enjoy it a lot. Sometimes, „if? is replaced by „when?. „If? implies that the condition is really open and may not be fulfilled, while „when? implies that the condition will be fulfilled and event will certainly take place. Example, 1. I will sing when you dance. 2. I shall have my lunch when the bell rings. (b) The hypothetical conditional statement: The hypothetical conditional statement refers to a possible future situation which depends on another possible future situation.The verb of the main clause uses the present conditional tense (would + infinitive, or could + infinitive) and the verb of the conditional clause normally uses the present subjunctive. Sometimes, the conditional aspect of the statement can be emphasized by using the form were + to + infinitive. Example, 1. If you slept well at night, you would be relaxed in the morning. 2. You would be relaxed in the morning if you slept well at night. 3. Only if the entire team worked fast, we could finish the work that day. 4. We would not finish the work that day if the entire team did not work fast. 5.We would not finish the work that day unless the entire team worked fast. 6. If the entire team were to work fast, we could finish the work that day. Sometimes the statements use the open hypothetical form, though it is clearly quite impossible. In such cases, the main clause uses would/could+ verb form. Example, 1. If I were you, I would never go there. 2. My teacher told me that I would definitely improve my scores if I worked harder. (c) The unfulfilled hypothetical statement: The unfulfilled hypothetical statement refers to a situation which an event might have taken place, but did not, because a condition was not fulfilled.The verb of the main clause goes 3. What do you mean by passive voice? 3. 2. 2 Passive voice The active voice is the â€Å"normal† voice. But sometimes we need the passive voice. The passive voice is less usual than the active voice. In this lesson we look at how to construct the passive voice, whe n to use it and how to blend it. The structure of the passive voice is very simple: subject + auxiliary verb (be) + main verb (past participle) The main verb is always in its past participle form. [pic] Though usually active voice is given preference over the others, it does not mean that passive voice should not be used.But you should use it only in the following instances: †¢ In order to intentionally make something true so as to minimize the guilt of the subject. For example, †¢ A cheating wife might respond, â€Å"Yes, adultery was committed by me. † †¢ In order to intentionally hide the subject of the sentence. For example, †¢ A political leader might say, â€Å"Mistakes were made. † †¢ In order to make passive voice better emphasize the main point of the passage. For example, Children were harmed by unlicensed cab drivers Note that we always use by to introduce the passive object (Fish are eaten by cats). The passive voice is less usual.L ook at this sentence: He was killed with a bullet. Normally we use by to introduce the passive object. But the bullet is not the active subject. The bullet did not kill him. He was killed by somebody with a bullet. In the active voice, it would be: Somebody killed him with a bullet. The bullet is the instrument. Somebody is the â€Å"agent† or â€Å"doer†. Conjugation for the passive voice Passive can be made in any tense. If we pay attention, we will find that the conjugation of verbs in the passive tense is rather easy, as the main verb is always in past participle form and the auxiliary verb is always be.To form the required tense, we conjugate the auxiliary verb. So, for example: †¢ Present simple: It is made. †¢ Present continuous: It is being made. †¢ Present perfect: It has been made. 4. 2 Concepts of Vocabulary Building Each of us stands testimony to the fact that it is an essential prerequisite to have a good vocabulary in order to communicate e ffectively. There are many ways to improve our vocabulary. Some of them are as under: 1. Flash Cards: Flash cards are an excellent method of reviewing both old and new vocabulary words.Not only are they the best way to learn vocabulary, you may also use them in other ways. For example, key ideas may be written out and reviewed. In addition, declensions such as the article can be put on a card for easy reviewing. These types of cards will need to be larger than 2† x 4†. A full size index card would work for these purposes. Let us make a flash card now. (a) On the front of the flash card: Write a vocabulary word, and only the word, neatly on the front of the card. Center the word both horizontally and vertically, and be sure to keep the front of the card free from extra markings, smudges or doodles. b) On the upper left corner of the back of the flash card: On the reverse side, the information side of the flash card, write a definition for the word in the upper left corner . Make sure you write the definition in your own words. This is the key. If you write a dictionary definition, you will be less likely to remember what the word means! (c) On the upper right corner of the back of the flash card: Write the part of speech in the upper right corner of the info side. Make sure you understand what the part of speech means before writing it down. Then, colour-code it. Highlight the part of speech with one colour.When you make another flashcard with another part of speech, you'll use a different colour. Make all the nouns yellow, all the verbs blue, etc. Your mind remembers colours really well, so you'll start to associate colour with the part of speech, and you'll have an easier time remembering how the word functions in a sentence. (d) On the lower left corner of the back of the flash card: Use the vocabulary word in a sentence you will remember. Make the sentence steamy, hillarious, or creative in some other way. If you write a bland sentence, your chan ces of remembering what the word means go way down.Example of a memorable sentence: My pompous ex-boyfriend used to think he could get any girl he wanted, until he met my friend Mandy, who laughed at his conceited self in front of the entire school. Example of a non-memorable sentence: The king, whose pompous heads-of-state were trying to dethrone, decided to flee the country to save his own life. (e) On the lower right corner of the back of the flash card: Draw a small picture/graphic to go with the vocabulary word. It doesn't have to be artistic – just something that reminds you of the definition.For the word â€Å"pompous,† or â€Å"conceited†, maybe you'd draw a stick person with his nose in the air. Why? You remember pictures much better than words, which is the reason you can't write anything on the front of the card besides the vocabulary word – you'd remember the design and associate it with the definition instead of associating the word with the definition. Repeat this process for every one of your vocabulary words, until you have a deck of flash cards. 2. Rote method (repetition): This is something that we all hate. Rote the new words up to remember them. But isn’t it the way we used to learn new words in the childhood?So remember, when no other methods work, you should not hesitate to resort to the time tested rote method. 3. Self dictionary: We hear and read new words all the time but rarely do we take the time to look them up. When you hear an unfamiliar word, jot it down and take the time to look it up later. 4. Word games: There are many games that can be played online. It not only serves as a way to entertain but at the same time, develops your vocabulary. Some of the examples of such games are Word Search, Cross Words, Hang Mouse, Quiz, Match Game, Scramble, Letter Blocks, etc. 5.Visualisation: At times there are very difficult words that can’t be learnt by any method else than visualization. Words can be related with something familiar and funny so that it can be remembered. 6. Reading: Read a lot. The experience of encountering unfamiliar words in print is remarkably instructive. First, because you're already engaged in reading something, you are arguably more motivated to learn a new word so that you better understand what you're voluntarily reading. Second, you have come across the word organically rather than artificially (i. e. in a vocabulary list).You'll pick up new words – and clarify meanings of words already in your toolkit – by exposing yourself to them in their, shall we say, natural habitat. The context will enrich your attempt to build a better vocabulary. Diversity of topics is important: Read some natural science stuff, applied science stuff, contemporary literature, Shakespeare, Psychology book and then consume a humorous work. Varied reading will sharpen both general and subject-specific vocabularies. A manger may not feel the utility of subjects like History, Philosophy, Biology, Travel, Anthropology, Linguistics, Art, Gender Studies, Politics, etc.But a mind that knows varied fields has a rich vocabulary as well as is respected everywhere. You don't have to be an expert in all disciplines to build a meaty vocabulary, but you do need to be a well-informed reader who is confident and comfortable reading on topics outside your areas of immediate expertise. 7. Interact in English: All said and done, we must try to improve our spoken English so as to write better. The more we speak in English, the better it would be for us to improve our vocabulary. 5. Decide which parts of speech are the underlined words: i.You have to believe in yourself if you ever expect to be successful at something. – Pronoun ii. We left for the mountain just before six in the morning. – Verb iii. We first went to the store to buy a few things. – Preposition iv. We had a breakfast at a cafe near the rail station. – Noun v. My f riend wasn't strong enough to lift his heavy rucksack. – Adjective vi. I helped him carry it. – Pronoun vii. The weather was very cold. – Adverb viii. My friend said, â€Å"Oh! What a cold weather! † – Interjection ix. We didn't spend the night there. – Adverb x. We got back home late at night but we didn't go to sleep immediately.We were very hungry. – Conjunction. 6. Fill in the blanks with these words: against, at, like, on, to, up, with, near, for. i. She is doing a degree course __at__a university. ii. We had to climb slowly ___up__ the hill. iii. His house looks __like___ a temple. iv. Don't lean that ladder ___ against __ the wall. v. My house is quite ___ near __ to your school. vi. A university is where you study ___ for __ a degree. vii. He sometimes quarrels ___ with __ the neighbour. viii. Her next birthday will be __on__ a Sunday. ix. My father has a car __like__ yours. x. The mob stoned her __to__ death.

Monday, September 16, 2019

MacBride Report Essay

Many Voices One World: An Analysis of the MacBride Report This report on the MacBride Report aims to give the reasons why the report did have a present-day relevance in the Internet aided-text message enabled- 4G networked World. Although considered controversial, the heated discussions on the World Wide Web, books and live arguments among communication stalwarts, the MacBride Report has emerged to be the first ever world-re port to have UNESCO support in matters of communication and the proble ms related to international relations and internal conflicts. The 1979 report has had 16 committee members from all over the world researching the plethora of considerable means of communications; possible outcomes of analysis and the most probable flak that was yet to be received with the New Orde r they conjured up to. Here is a report on the same: The background of inception: Amadau-Mahtar M? Bow (Director-General of UNESCO) was instructed in the 19th session of the UNESCO General Confe rence in Nairobi to undertake a revie w of all the problems of communication with relation to complexities and magnitude of technological advance and international affairs. He appointed the Irish Nobel Laureate Sean MacBride as the President of International Commission for the Study of Communication Proble ms. Several big brains from countries like USA, France, USSR, India, Nigeria, Egypt, the Netherlands, Canada, and Chile etc. were appointe d in the important research work. The MacBride report and the study per se took over two years to complete a thorough research. Two months went only to draft a final report. Precisely, eight sessions in a span of 24 months are the meetings that took place of the committee of people coming from different he mispheres, regions and latitudes. In 1978, in the 20th session of the General Conference of the UNESCO, the MacBride report was unanimously adopted. English, French, Russian, Chinese, Spanis h and Arabic we re the languages initially approved to have the report published in. â€Å"Defenders of journalistic freedom we re labeled intruders on national sovereignty† is a powe rful thing to say, back in 1977 by Sean MacBride. A balanced, non-partisan, within the purview of Objectivity and clearly generic enough to engulf the situation prevalent in the whole world niformly or otherwise was the biggest concern and challe nge, said MacBride. It is inte resting to note in 2011, the â€Å"modern culture of communication† was pretty much different in 1977. The concepts and the tradition of communication to be â€Å"friendly, collabo rative and cooperative† were widely looked forward to. To include every aspect of communication-the people, the need and the means was the first step that the team of intellectu als carried out in their respective nations. H G Wells said (edited) â€Å"History becomes more and more a race between communication and catastrophe. Full use of communication in all its varied strands is vital to assure that humanity has more than a history†¦that our childre n are ensured a future. † Sure enough, communication in the 21st century is almost paralleled with de mocracy, dreams and yes, catastrophe. Evidently, the MacBride project with 16 stalwarts of communication and intelligence tried to build a world order. A New Order of communication that set up various standards defined the m and punched various data in reference to problems, future value and most importantly, the sustainability of communication for the humanity in the peaceful, war-like or a day in the normal course of the late 1900s even. Indians particularly had a very relevant role to play back in 1970s when the report was being studied upon. Various meetings in different generics, cultural and geographical backgrounds were made possible. This was followe d by various pe rspectives on the communication and its absolute need in nations in the Indian sub-continent. This supported by India? s dive rse language culture and the need felt by every citizen from the Indian Sub-continent to preserve and share his language beyond the realms of culture was what made MacBride really unique back then. Boobli George Varghese was the Indian who represented the nation in the committee which drafted the MacBride report-right from its initiation to the end result. The Analysis for yesterday? s tomorrow: The MacBride Report can be understood with present day cases. Communication and the Society: Communication has a direct relevance to evolution, says the report. No matter how advanced we are, our roots go back to days our ancestors spent hours roaming the jungles to search for food, preserve their race by reproduction and save their skin by being akin to the â€Å"Survival of the fittest†. The report asserts that in every action of the early man, communication-oral, physical, gestural or otherwise played a huge part in the development of the species. The thinking social animal later came to discover the Internet to make Earth seem smaller than before. Hence, from the earliest centuries of existence to the discovery of language to the making of paper, to the schools and colleges promoting education and to the latest reports on Mashable. com about the human interaction and development has a task of crediting the same to Communication as the biggest blessing. Comparing communication from the days of 1970s when the communication aided debates, lectures, motivated and guided people via books, maps, enabled sign language in a documented fashion to the communication today: on mobile phones, click of a button, travel, insurance or health, media or entertainment, MacBride predicted most of it. The computers have a major cre dit in the Future section of the history of Communication in the MacBride report; and ve ry appropriately so. Communication Today: This section of report concentrates much on HOW the communication has/had/will happens. Naturally, body language, signs, gestures were the forefathers of short hand, typed words or even handwriting class children take today. The alphabet in Chinese, Latin or Sanskrit has a large r share of history rather, unexplored. The developing nations have been accredited to knowing more than their national languages because of the economic good that comes their way when they possess „skills of a foreign language?. Beyond economics, communication has been one of the biggest employers in developing countries—the Business Process Outsourcing being the most recent relevant example. The MacBride report explores various ways in which communication takes place-among the demography of people in different Diasporas in an alarmingly evolving world. Telephone has an entire chapter dedicated to it. Not surprisingly, even today, telephone and its youngest cousin, mobile phone telephony has the biggest market—practically everywhere in the world. The reason? Communication! Proble ms and Issues of Common Concern: â€Å"Everyone has a right to freedom of opinion and expression, this right includes freedom to hold opinions without interferences and to seek, receive and impart information and ideas through any me dia regardless of frontiers†. The line aptly conjures up the same emotion Sean MacBride expressed in the statement â€Å"Defenders of journalistic freedom we re labeled ntruders on national sovereignty†. According to the MacBride report, there is never a complete free flow of information for several reasons of safety and security, securing important info rmation behind safe fences or for reasons of individual or national inte rests. Censorship could be widely criticize d but it ensures that not all information is leaked, especially the one which does need a non-Wiki Leaks approach. Very interestingly, the MacBride report does predict that one of the proble ms that the world could be facing in the „near future? s blatant exposes. The moral dilemmas of the world dealing with (ref: Wiki Leaks) would be most resourceful to note and study. In another present day scenarios, a certain American radio-announce r/ reporter expressed, â€Å"nervous ness† in the presence of Muslims. He was immediately suspended from job. Such cases are present day cases of proble ms of communication which could be biased, untruth or clearly blurry. Such communication could lead to bigger tensions internationally, hints the MacBride project. The Institutional and Professional Frame work: This is the most interesting part of the MacBride project hinting at various current scenarios in the communication. Considering Facebook is banned in China and that there are local Chinese versions of the same we bsite are the most relevant examples. Economically, China pumps in social network and blogs by way of Chinese-owned (the real owner being the regime, anyway), censored websites that could ban, block or manipulate information if it is inflammable enough to thrust a wind of „free opinion? among the Chinese. The MacBride report does indicate that having Development Strategies and discussing the m on an international forum could give way to debates. It is indeed controversial when communication and entertainment tools like YouTube are temporarily blocked in a democratic India over censorship issues. The Governme nt? s interference in people? s communication is rightfully controversial, so also is the Vigilance factor (terroris m). The MacBride report hints that the re wouldn? t be a win-win law that could ens ure both freedom and security in 100% of the cases. Professional frame work of communication is the need of the ho ur irrespective of the geographical or historical background of the governance. The facts of the 1970s mentioned/studied up on by the committee somehow add totality to the curre nt scenes in communication management. Hence, the elaboration of the present case-studies. The recomme ndations and the flak received: This part of the report forms the conclusive recommendations given by the committee towards solving the various problems discussed and expected in the near future. However, there have been several criticis ms drawn by the MacBride report. Although supported very we ll by international communities, the United States and the United Kingdom condemned the report on basis of an attack on the freedom of the press. There are reports of US and UK withdrawing from the UNESCO in protest in the years 1984 and 1985 (later re joined). Making communication an important part of development is perhaps the strongest message the MacBride reports sends across the world order. In the curre nt scene, internet has replaced the theoretical â€Å"communication device†. No matter which side of the globe once resides in, connectivity to the internet is considered utterly necessarily in a rapidly informed and fast world. Secondly, efforts to preserve languages must begin right from the grass-root stage. No matter how able the technology, the absence of a medium of communication can disable every communicative tweet, Face book status or a text message. Communication is language. Third, perhaps the most important one in the whole world: education. Mere literacy ensures statistical ego-boost to the GDP counting economists. MacBride report hints at education beyond minimum elementary level. In addition to radio, TV and ne wspaper networks, MacBride report focuses its largest recommendation to the integrity of the media in trying situations of world/national/local ne ws. The communication of the ne w world is ensured true and fair if the reporting media conjures up enough confidence to call s pade a spade. Utilization of communication devices, research and development and practical upgrade of knowledge are the other recommendations of the MacBride report.